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Charles Meyer

The Cheapest Customer You Will Ever Find: How to Turn the Buyers Already in Your Records into a Reliable, Measurable Revenue Engine

By: Charles Meyer

You can say your follower count right now, without thinking. You probably cannot say how many separate human beings have ever paid you money. That gap is where most small-business marketing budgets go — spent reaching strangers, while the people who already bought, already trusted you, and already know how you work receive a receipt and silence.This guide changes that, one arithmetic step at a time. It begins where every other marketing book ends — after the sale, with the file of real buyers already sitting behind a login — and it stays there for eighteen tightly sequenced sections. No ad platforms, no funnels, no brand positioning. Just the numbers that are already yours, finally mad...
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